Courses
- Seminar in Information Systems and Smart Industry (40001) תקציר הקורס:
- Introduction to Data Processing (40009) תקציר הקורס:
- Organizations in the Digital Era (40010) תקציר הקורס:
- Project Management (40108) תקציר הקורס:
- Information Systems Analysis (40138) תקציר הקורס:
- Crm (40222) תקציר הקורס:
- Project and Systems Management (66007) תקציר הקורס:
- Planning and Managing Customer Experience in the Digital Era (66109) תקציר הקורס:
Abstract:
Each student will be required to choose a topic in operation management from a list of topics that will be provided by the course coordinator at the beginning of the semester. Analyzing and writing will be done, using generative AI, and the student will present the relevant AI prompt, used to define the results. At each meeting, one student (or more) will present his or her topic based on relevant academic literature. The class will be required to submit a written relevant review concerning the lecture. The students will be required to conduct a lecture diary, which will relate to each lecture - content, understanding, process, and discussion. At the end of the semester, each student will submit the lecture diary, adding introduction and summary chapters. The introductory chapter will relate to the entire seminar and will present the variety of lectures that were given. The concluding chapter will include a review of the lecture topics.Abstract:
The course will combine theoretical explanations & class practice , thus enabling the partipants to be able to use f?unctions ,charts and Excel analysis by the end of the course.Abstract:
Course structure
The course consists of lectures in which theoretical and applied aspects will be presented through the analysis of events, articles, films and simulations.Abstract:
Project management today is a complex task, requiring institutionalized and sophisticated tools, which include aspects of content planning, quality, schedules, resource allocation, and costs. With the help of tools such as MS-Project for advanced management of schedules and Monday for managing teams and tasks in a collaborative way, students will learn more efficient ways to manage projects.
The field of project management is developing at a fast pace with high market demands for optimal planning and control. Many organizations are adopting computerized tools and methods, including AI, which enable accurate management and optimization of resources. The international standardization in the field, such as PMBOK, provides a structured framework for project management, and helps support managers with tools for informed decisions and higher efficiency. The program is aimed at imparting tools and learning how to use them in management contexts, with an emphasis on integrating modern technologies to optimize processes and generate insights in real time.
As part of the course, the students will be required to write an initiation document for the project, which will be submitted personally, using AI capabilities for definitions, planning, forecasting and control. In the second part of the course, project teams will be assigned to carry out project characterization, based on the initiation documents they will receive. The teams will be required to write a characterization document, present it in class and give a peer evaluation to the presentation of other groups, based on defined criteria.
The course focuses on knowing basic concepts from the world of project management, while learning methods for managing, monitoring and controlling projects. In addition, it demonstrates advanced approaches and techniques, including AI integration, that help project managers succeed and implement advanced processes.
Abstract:
Analysis, design, and development of information systems are integral to industrial engineering and management. The course provides the basics for understanding and implementing processes of analysis, design, and development of information systems.Abstract:
An introduction to Customer Relationship methods - past&present . We will get to know the tecnologies that enables the best CRM concepts to be implemented in organizatios .
Special emphasis will be placed on the circle of life - potential customer till becoming a recomending customer.Abstract:
In the current technological era, intra-organizational entrepreneurship and professional project management form the main growth lever of various organizations. Engineers and managers are required to initiate and promote new ideas while analyzing the internal and external customers' needs. Project managers and engineers require to develop entrepreneurial abilities, and soft management skills, in addition to mastering control and monitoring tools for various projects.
As part of the course, we will present advanced topics in project management: internal organizational innovation, leadership, change management, quality, stakeholder management, project communication, outsourcing, project contract management, development models, organizational politics, portfolio management, and more. As part of the curriculum, the use of AI systems will be integrated, according to the changing needs of the various processes and the appropriate purpose.
As part of the course, each student will perform an analysis exercise that combines the definition of requirements and an analysis appropriate to the needs that will be defined. The project in the course will be based on a topic proposed by a team, which will be approved by the lecturers. As part of the requirement, each student will be required to submit a peer evaluation document for the other projects that will be presented.Abstract:
In order to exist in the changing world, organizations are required to go through changes in business processes with an emphasis on change while relying on digital tools. The students will learn to recognize in the course tools for managing and improving the customer experience while looking at their correct use so that they support the change that organizations want to lead and the ways of measurement over time, to ensure success. A positive customer experience becomes a differentiating factor between businesses, and the one that can ensure the satisfaction of the customer to the point that he becomes a recommender. Many times, the transition to a more digital world, combined with an optimal customer experience, holds advantages for organizations also in terms of operational efficiency.
Defining the right indicators, and integrating the measurement capabilities throughout the projects, will lead to the change that organizations want to achieve.
As part of the course, the students will be presented with the tools and processes through which they will be able to plan the implementation of customer experience and digital transformation in the organization. As part of the course program, the students will be required to present a customer journey and process analysis, as an individual work and based on them, in accordance with the work teams, to select an existing process in the organization, to present a plan for changing the process, supporting tools and metrics, when each team will present it to the class and later submit it as a final project. The teams will be required to summarize the other projects and give them an evaluation, based on an indicator, which will be submitted as part of the project.